THE NATION has an interesting article by Pattanadesh Asasappakij on the evolution of the pickup in Thailand:

Light trucks or pickup trucks were first introduced in Thailand by the US Army, which was stationed at various airports in the Kingdom.
The vehicles were purely American brands such as Chevrolet, Ford, GMC, Dodge, etc.
It was only in 1970 that Datsun introduced a small pickup truck with a 1,200cc 4-cylinder gasoline engine, which looked like pickup trucks sold today. Nissan later introduced a larger body but still used a small gasoline engine, and it quickly became the most popular pickup truck in the Thai market. The pickup remained in production for many years, while there were also competitors such as Toyota Hilux, Mazda Proceed and Daihatsu, which was very strong in the Chiang Mai public transport market…

Check out the whole feature here.

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