Proton and Mitsubishi Motors to Pursue Broad Ranging Strategic Collaboration


PROTON Holdings Berhad (PROTON) and Mitsubishi Motors Corporation (MMC) announced today that they are in serious discussion for strategic collaboration to further strengthen the competitiveness of both PROTON and MMC in the global marketplace.

The collaborative items being considered between the two parties are set to cover areas and activities such as:

1. Joint production of engines in Malaysia

2. Consignment production of MMC-brand vehicles at PROTON facilities

3. Sharing of major parts and components between MMC's "Global Small", which is to be launched next March starting in Thailand, and PROTON's upcoming "Global Small Car"

4. Provision of MMC's future technologies such as electric, plug-in hybrid and hybrid vehicle technology

The two companies had jointly proceeded with feasibility studies since late 2010 and have identified these areas of collaboration that could be expected to provide both parties with the right synergy in the pursuit of global competitiveness.

Comments

Post a Comment

Popular posts from this blog

Golden year for auto industry

Image
THE NATION reports: This year can certainly be considered the golden year for Thailand's automobile industry. Just grab a look at these figures: apart from achieving a new sales record of an expected 1.4 million vehicles, 2012 also marks the first year that the industry has broken the 2-million-vehicle production mark. Auto exports from Thailand this year is estimated at Bt1 trillion, making the auto industry the biggest earning industry, with 1-tonne pickup trucks and eco-cars as the mainstream products, as well as auto parts and components. Watching this growth trend, many are already eyeing the 3-million-vehicle production mark for the auto industry. The Industry Ministry along with the Federation of Thai Industries (FTI), the Auto Industry and the Auto Parts Industry Club of the FTI, Thai Automotive Industry Association (TAIA), Thai Auto Parts Manufacturers Association (TAPMA), Board of Investment (BoI) and the Thai Automotive Institution (TAI) recently celebrated the 2-million
Read more

Japanese car assemblers in Thailand meet to discuss production

Production might half due to Japanese chip import problems...  Japanese car assemblers in Thailand will meet here next week to discuss car automobile industry production which is being heavily impacted from the massive tsunami which hit Japan just over a month ago, a senior industry player said Thursday. Vallop Tiasiri, president of the Thailand Automotive Institute, said Japanese car assemblers will meet on April 22 at the industry ministry following an invitation from Permanent Secretary for Industry Vitoon Simachokdee. 
Read more