Tata revs up commercial focus


TATA is getting ready to gear up….

Tata plans a deeper penetration of the Thai commercial vehicle market with a new pickup model geared towards special needs, introduction of heavy-duty vehicles and local assembly of mini trucks.

In cooperation with Thanachart Bank, the India-based manufacturer will also offer leasing and credit line facilities for the convenience of customers and dealers alike.

Ajit Venkataraman, the chief executive of Tata Motors (Thailand), said his company's products have received steady recognition since entering the local market two and a half years ago.

Comments

Post a Comment

Popular posts from this blog

Golden year for auto industry

Image
THE NATION reports: This year can certainly be considered the golden year for Thailand's automobile industry. Just grab a look at these figures: apart from achieving a new sales record of an expected 1.4 million vehicles, 2012 also marks the first year that the industry has broken the 2-million-vehicle production mark. Auto exports from Thailand this year is estimated at Bt1 trillion, making the auto industry the biggest earning industry, with 1-tonne pickup trucks and eco-cars as the mainstream products, as well as auto parts and components. Watching this growth trend, many are already eyeing the 3-million-vehicle production mark for the auto industry. The Industry Ministry along with the Federation of Thai Industries (FTI), the Auto Industry and the Auto Parts Industry Club of the FTI, Thai Automotive Industry Association (TAIA), Thai Auto Parts Manufacturers Association (TAPMA), Board of Investment (BoI) and the Thai Automotive Institution (TAI) recently celebrated the 2-million
Read more

Japanese car assemblers in Thailand meet to discuss production

Production might half due to Japanese chip import problems...  Japanese car assemblers in Thailand will meet here next week to discuss car automobile industry production which is being heavily impacted from the massive tsunami which hit Japan just over a month ago, a senior industry player said Thursday. Vallop Tiasiri, president of the Thailand Automotive Institute, said Japanese car assemblers will meet on April 22 at the industry ministry following an invitation from Permanent Secretary for Industry Vitoon Simachokdee. 
Read more